제1장 서론·················································································1 제2장 지역문화어댑터····························································5 1. 21세기, 지역, 부산: 층위・규모・관계······························· 5 1) 21세기: 역사적 층위························································ 5 2) 지역: 지리적 규모·························································· 5 3) 부산: 관계적 역사·························································· 7 2. 21세기의 문화········································································ 7 1) 일상생활과 문화······························································· 7 2) 신자유주의 정부의 모순·················································· 7 3) 포드주의적 + 포스트포드주의적 생산양식의 중층성 ···························· 8 4) 현시대 문화콘텐츠 생산양식: 변주적 재생산··············· 8 5) 21세기의 지역문화로서 부산문화의 규명 가능성········ 9 3. 문화어댑팅·············································································· 9 1) adopt ················································································· 9 2) 어댑팅: 매개 및 편의와 구분······································· 10 3) ‘중용’: 문화어댑팅에 대한 적극적 해석····················· 10 4. 문화어댑터: 문화어댑팅의 주체········································· 11 1) 문화실천가: 인간과 문화에 대한 철저한 이해 및 실천 ················· 11 2) 유기적 지식인: 민족・국민・국가보다 시민과 사회···························· 11 3) 융복합형 집단지성인: 시민 삶의 질 향상에 전념 ··········································· 11 4) 지역 문화어댑터와 지역문화 어댑터··························· 12 (1) 지역 문화어댑터: 특수성 및 개별성····················· 12 (2) 지역문화 어댑터: 보편성 및 일반성····················· 12 제3장 문화매개인력에 대한 비판적 검토 및 이해···········13 1. 문화매개의 수입배경과 국내 적용실태 및 한계·············· 13 1) 국내 문화개념 및 정책변화·········································· 14 (1) 참여정부의 문화개념·············································· 19 ① 영역으로서 문화 ㈎ 협의의 문화개념 및 한계 ································ 20 ② 영역으로서 문화 ㈏ 광의의 문화개념 및 한계 ································ 20 ③ 원리로서 문화··················································· 21 (2) 박근혜정부의 문화개념··········································· 23 ① 이벤트 자본주의··············································· 24 ② 문화적 양적완화의 정치경제학······················· 25 2) 문화매개 및 문화매개인력············································ 31 (1) 문화매개 및 문화매개인력 개념변화···················· 31 (1) 문화어댑터・지역문화어댑터································· 37 2. 지역문화매개의 실태 및 한계············································ 41 1) 지역문화매개인력 양성 실태········································ 41 2) 부산 지역문화인력 양성의 한계와 지역문화어댑터 양성의 필요성 ······································ 57 제4장 국내외사례에 대한 비판적 고찰 및 분석: 창조도시 및 도시재생에 따른 범주 중심 ··············59 1. 도시재생(산업유산 재생) ····················································· 60 1) 리버풀: ‘포령’으로서 머지 강변··································· 60 2) 북항 재개발사업····························································· 67 2. 도시경관과 랜드마크··························································· 70 1) 파리: 사크레쾨르 바실리카(성심대성당) ····················· 70 2) 부산역과 해운대····························································· 71 3. 마을만들기············································································ 72 1) ‘불안정하게 거주하기’를 넘어서는, 덴마크 보펠레스카브 ····················································· 72 2) 감천문화마을: 마을만들기에서 거주하기의 문제······· 74 4. 축제와 문화예술(공연문화) ················································· 76 1) 현시대 한국사회의 축제················································ 76 2) San Francisco Ethnic Dance Festival ·················· 78 3) ‘춤으로 만나는 아시아’ ················································· 80 4) 부산 축제생산을 위한 과제·········································· 83 제5장 지역문화어댑터 양성 프로그램 예시······················85 1. 지역문화어댑터 양성 프로그램의 기본구상······················ 85 2. 프로그램 예시: 기초소양교육············································· 87 제6장 결론 및 기대효과·······················································89 1. 우리의 과제·········································································· 89 2. 결론························································································ 89 1) 철학적 토대···································································· 90 2) 장소기반·········································································· 90 3) 3Re's 전략 수립의 필요성 대두·································· 90 3. 기대효과················································································ 91 1) 새로운 부산에 대한 기대·············································· 91 2) Bottom-up ····································································· 91 3) 부산 지역문화창출의 선순환 구조 마련····················· 91 4) 혁신문화도시 부산························································· 92 5) 총체적 기대효과····························································· 92

<표 3-1> 문화개념 및 정책가치의 변화에 따른 문화매개인력의 개념 변화 양상 ······························· 14 <표 3-2> 문화정책 관심영역의 변화········································ 18 <표 3-3> 원리로서 문화개념······················································ 21 <표 3-4> 원리로서 문화개념에 바탕을 둔 참여정부의 문화정책 ·················································· 22 <표 3-5> 문화국가 브랜드 구축 중 국가브랜드 제고를 통한 국민자긍심 고취 ·············· 24 <표 3-6> 문화콘텐츠 창조역량 강화 중 창조적 문화인력 양성 ················································ 25 <표 3-7> 문화예술교육사 양성 계획········································ 28 <표 3-8> 문화관광부 계획에 따른 예술강사 증가치 (2014~17년) ································································ 28 <표 3-9> 문화매개 개념 비교···················································· 33 <표 3-10> 문화인력의 개념 연구 사례···································· 42 <표 3-11> 2014 부산문화예술 컨설팅-문화예술아카데미 교육프로그램 ····························································· 44 <표 3-12> 2015 부산문화예술 컨설팅 교육프로그램············· 47 <표 3-13> 2012 원도심 세르파 아카데미2, 8월 강의내용····························································· 51 <표 3-14> 나락알 사업 사례················································· 53 <표 4-1> 리버풀 인구동향························································· 60 <표 4-2> 리버풀 도시재생(산업유산 재생): 진행과정 및 성과 ······················································· 62 <표 4-3> 리버풀 도심지역 상황(2014년 3월~2015년 4월) ··· 67 <표 4-3> 감천문화마을 주민들의 불만····································· 75 <표 4-5> San Francisco Dance Festival의 특징··············· 78 <표 5-1> 지역문화어댑터 양성 프로그램 예시: Module 1 기초소양교육··········································· 87

<그림 2-1> 지구화의 특질 규정 변화 양상······························· 6 <그림 3-1> 박근혜정부 문화정책 방향과 비전······················· 23 <그림 3-2> 문화예술교육인력양성의 외주현황······················· 29 <그림 3-3> 문화매개인력 역할 변화········································ 31 <그림 3-5> 문화와 문화인력에 대한 인식 변화····················· 33 <그림 3-5> 기존의 문화매개······················································ 37 <그림 3-6> 새로운 문화매개······················································ 38 <그림 3-7> 문화와 문화어댑터의 목적과 비전······················· 38 <그림 3-8> 문화어댑터의 철학적 바탕····································· 39 <그림 3-9> 열린 문화적 시민사회············································ 40 <그림 3-10> 지속가능한 문화예술 생태계······························· 42 <그림 3-11> 부산의 대표적 문화인력 양성 사례··················· 43 <그림 3-12> 2016 청년문화인력 양성 프로그램···················· 50 <사진 4-1> 현재 부산 원도심의 모습······································ 68 <그림 4-2> San Francisco Dance Festival ························ 78 <그림 4-3> 2016 제9회 ‘춤으로 만나는 아시아’ 포스터······ 80 <그림 5-1> 지역문화어댑터 양성 프로그램의 기본구상 1: 기본 고찰대상과 간(초)학제적 접근····················· 85 <그림 5-2> 지역문화어댑터 양성 프로그램의 기본구상 2: 문화정책에 대한 유기적 접근 ······························· 86