제1장 서론 ···················································································1
1. 연구의 배경 및 목적 ·························································· 1
2. 연구의 내용 및 방법 ·························································· 3
제2장 글로벌 기업의 물류여건 변화 및 동향 ······················7
1. 산업구조 및 물류여건 동향 ··············································· 7
2. 글로벌 기업의 유형별 해외 진출 ································· 17
제3장 핵심산업 관련 동향 및 전망 ·····································27
1. 핵심산업 도출 ··································································· 27
2. 핵심산업 관련 동향 및 전망 ·········································· 34
제4장 핵심산업 기업 니즈 및 유치 요인 발굴 ··················43
1. 핵심산업 기업의 니즈 분석 ············································ 43
2. 부산 해양산업 클러스터 포지셔닝 분석 ························ 55
3. 핵심산업 관련 기업 유치 요인 발굴 ····························· 60
제5장 핵심산업 기업 유치 방안 ···········································75
1. 기업 유치 비즈니스 모델 개발 방향 ····························· 75
2. 핵심산업 기업 유치 비즈니스 모델 ····························· 79
3. 핵심산업 기업 유치를 위한 마케팅 방안 ···················· 104
제6장 결론 및 정책제언 ························································117
1. 결론 ·················································································· 117
2. 정책제언 ·········································································· 121
Abstract ·····················································································125
A Study on Establishing Plans to Attract Companies to
the Busan Ocean Industry Cluster ································ 125
참고문헌 ················································································· 127
부록 ························································································ 129
<표 Ⅲ-1> 국가별 기관별 해양산업 분류 사례 ······················· 28
<표 Ⅲ-2> 해양산업 구분 및 세부 산업 ··································· 29
<표 Ⅲ-3> 부산지역 해양산업 사업체 수 ································· 29
<표 Ⅲ-4> 해양산업 분야별 중요도와 지역 역량, 미래 유망도 평
가(평균치) ··································································· 31
<표 Ⅲ-5> 신해양산업 영역 사례 ·············································· 33
<표 Ⅲ-6> 원유 공급원별 한계 생산비용 ································· 36
<표 Ⅳ-1> 세계 주요 해양도시 경쟁력 비교 ··························· 57
<표 Ⅳ-2> 북극해 매장 자원 현황 ············································ 62
<표 Ⅳ-3> 부산항 북항 컨테이너 부두 시설 현황 ·················· 64
<표 Ⅳ-4> 2013년 지역별 부산항 기항 서비스 현황 ············· 67
<표 Ⅳ-5> 부산시 추진 해양플랜트 관련 사업 ······················ 71
<표 Ⅳ-6> 핵심산업 관련 부산의 기업 유치요인 ···················· 73
<표 Ⅴ-1> 비즈니스 모델 영역 내용 ········································ 81
<표 Ⅴ-2> 주요 해외 선진 엔지니어링 업체 현황 ·················· 90
<표 Ⅴ-3> 슈퍼요트의 주요 특성 ·············································· 94
<표 Ⅴ-4> 해양플랜트 심해저 모듈 및 기자재 ······················ 96
<표 Ⅴ-5> 해양플랜트 관련 국가별 공인 규정 ····················· 102
<표 Ⅴ-6> 핵심산업 기업 유치를 위한 마케팅 방향 ············ 105
<표 Ⅴ-7> 목적 및 용도별 마케팅 자료 내용 ······················· 111
<표 Ⅴ-8> 대상기업 유형별 분류 및 접촉 주체 ··················· 112
<표 Ⅴ-9> 기업의 투자 유형별 마케팅 방안 ························· 115
<그림 Ⅰ-1> 연구의 흐름도 ·························································· 5
<그림 Ⅱ-1> 산업구조 모델의 진화 과정 ··································· 8
<그림 Ⅱ-2> 글로벌 기업의 물류체계 변화 단계 ···················· 12
<그림 Ⅱ-3> 기업의 Value Chain 확장을 통한 SCM의 변화
················································································ 14
<그림 Ⅱ-4> 항만배후 물류거점 공간의 변화 과정 ················ 15
<그림 Ⅱ-5> 중국 기준 글로벌 국가간 노동력 경쟁 비교 ····· 16
<그림 Ⅱ-6> SCM 측면에서의 물류사업 모델 유형 ··············· 17
<그림 Ⅱ-7> 도요타 싱가포르 부품물류센터 ··························· 22
<그림 Ⅱ-8> ICO의 기능 및 사업 범위 ···································· 23
<그림 Ⅱ-9> ICO 터미널내 VPC의 부가 서비스 ···················· 24
<그림 Ⅱ-10> 부가가치 물류 사례 1(와인) ······························ 25
<그림 Ⅱ-11> 부가가치 물류 사례 2(정수기 조립 및 라벨링)25
<그림 Ⅲ-1> 기존 연구에서의 핵심산업 검토 내용 ················ 31
<그림 Ⅲ-2> 핵심산업 도출 과정 ·············································· 32
<그림 Ⅲ-3> 해양플랜트 생애 주기 ·········································· 35
<그림 Ⅳ-1> 다국적 기업의 외국인 직접투자 동향 ················ 49
<그림 Ⅳ-2> 다국적 기업의 분야별 국제화 추세 ···················· 50
<그림 Ⅳ-3> 다국적 기업의 해외 진출방식 선호도 조사 ······· 51
<그림 Ⅳ-4> 다국적 기업의 업종별 외국인 직접투자 동향 ··· 52
<그림 Ⅳ-5> 다국적 기업의 국가 집단별 외국인 직접투자 동향
················································································ 53
<그림 Ⅳ-6> 외국인 직접투자 투자 유망국에 대한 선호도 조사
················································································ 54
<그림 Ⅳ-7> 다국적 기업의 투자 대상지역에 대한 선호도 조사
················································································ 54
<그림 Ⅳ-8> 부산항의 포지셔닝 지향점 ··································· 56
<그림 Ⅳ-9> 싱가포르의 해양산업 클러스터 구성도 ·············· 58
<그림 Ⅳ-10> 휴스턴의 해양산업 클러스터 구성도 ················ 59
<그림 Ⅳ-11> 글로벌 기업의 투자입지 결정 요인 ·················· 60
<그림 Ⅳ-12> 부산항의 제공 가치 예(물류비용 및 물류기간) 67
<그림 Ⅳ-13> 동남권 산업단지 및 특화 산업 ························· 68
<그림 Ⅳ-14> 부산연구개발특구 구역 ······································ 72
<그림 Ⅴ-1> 조선·해양플랜트 기자재산업 현황 ······················ 77
<그림 Ⅴ-2> 기업 유치 비즈니스 모델 기본 방향 ·················· 79
<그림 Ⅴ-3> 비즈니스 모델 개발 방향 체계 ··························· 80
<그림 Ⅴ-4> 비즈니스 모델 개발 방향 및 핵심산업 분야 ····· 82
<그림 Ⅴ-5> 해양플랜트 생산 방식의 변화 ····························· 86
<그림 Ⅴ-6> 밸브 기자재 물류센터를 통한 JIT 시스템 관리 98
<그림 Ⅴ-7> 해양플랜트 시운전 기자재 물류센터 ·················· 99
<그림 Ⅴ-8> 글로벌 선진기술 교육훈련 종합센터 설립 체계도
·············································································· 101
<그림 Ⅴ-9> 해양플랜트 기자재 통합인증센터 업무 및 인증 분야
예시 ······································································· 103
<그림 Ⅴ-10> 물류비용 절감 및 리드타임 감소 예시 ·········· 107
